Campbell, CALIFORNIA, March 19, 2009—Market research firm Infonetics Research released its new User Plans for Smartphone Security: North America study yesterday. Highlights from the market research study follow.
“Probably the most significant finding in our smartphone security study is that nearly half the large organizations we interviewed said they rely solely on the security offered by their smartphone operating system. Even the most robust smartphone OS, BlackBerry’s for example, won’t necessarily cover Internet threats, including e-mail and web-borne malware. All it will take is one well-publicized attack to drive the need for immediate spending on smartphone security, possibly even beyond the increased spending our respondents are planning already.”
Jeff Wilson, Principal Analyst, Network Security, Infonetics Research
MARKET RESEARCH STUDY HIGHLIGHTS
- Of the smartphone operating systems being deployed by large North American organizations participating in the study:
- BlackBerry, the clear smartphone winner in terms of installed base, is expected to grow 34% between 2009 and 2011
- The number of iPhones more than triples, catching up to Windows Mobile by 2011
- Nearly half of respondents are driven to deploy smartphone security because of regulatory or compliance issues, quite a high figure considering respondents were not screened from regulated environments
- Respondents named centralized management the top critical product feature among smartphone security solutions
- Average respondent smartphone security client software expenditures are expected to more than double between 2008 and 2010
STUDY SYNOPSIS
Infonetics’ User Plans for Smartphone Security: North America study takes an in-depth look at the trends, drivers, barriers, and implementation plans of large organizations looking at smartphone security. The goal of the study is to understand if large companies are rolling out structured security solutions for mobile devices and what their specific security plans are.
Infonetics Research interviewed purchase decision-makers at organizations that have deployed smartphones to their users about:
- Drivers and barriers for securing employee smartphones
- Threats driving smartphone security rollouts
- Client security plans and preferences
- Enterprise smartphone security as a service (SaaS)
- Centralized security management infrastructure
- Technology and operating system plans
- Policy management and enforcement
- Critical product features
- Manufacturers and brand awareness
- Purchase process
- Demographics
DOWNLOAD OR BUY THIS STUDY
To download this study if your organization has purchased it, or to download sample data from the study, log on to the portal above. For sales, contact Larry Howard, vice president, at larry@infonetics.com or +1 (408) 583-3335.
Infonetics Research (www.infonetics.com) is an international market research and consulting firm serving the communications industry since 1990. A leader in defining and tracking emerging and established technologies in all world regions, Infonetics helps clients plan, strategize, and compete more effectively.
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